10 Ways to Develop Your Entrepreneurial Skills
Are entrepreneurs born or nurtured? There are many people that you come
across who seem to be born for this life of innovation, risk, success,
failure and high-energy and high-octane living. Sometimes you meet
people who probably never thought they were entrepreneurial until later
on in life. Whichever of these categories you feel you’re in, these tips
can help you develop the skills you need to succeed at the
entrepreneurial life.
1. What is it that impresses you?
In an organizational context, what lights you up
when you see something impressive? It might be a new product and how it
functions. It might be the way that a company has set up its service
that marks it out from others. But the root of this is your curiosity
and your interest in understanding how things work.
2. Think harder about why something impresses you
The likelihood is it’s about the uniqueness of
propositions and your ability to see a gap in the market where nobody
seems to have thought about placing a product or a service.
3. Your ability to look at how something could be different
This is a skill you want to develop. You want to be
able to see or analyse how to do something new. Successful
entrepreneurs are those who slot their product or service into a space
where nobody else has thought to tread before. Entrepreneurism by
definition is an idea that comes into a new space. Whether it works or
not is a separate issue.
4. Feed your curiosity
For different people this occurs in different ways.
For extroverts, who get energy from other people and from things,
they’re going to be out and about being energised by their connections’
stories and activities. The more introverted will feed their curiosity
by thinking, reading and being in their own head. Maybe they’re in the
laboratory or the library or the museum or the study.
5. Market attractions
Where do you actually enjoy being? It might be you
have a fascination with the supply chain and logistics and you want to
understand more about how distribution companies or good airports
operate. If you are more of a technical persuasion, you may be
interested in the software that helps individuals with accessibility
issues or companies that have to handle high levels of flow. Getting
plugged into different markets that attract you helps develop your
entrepreneurial eye.
6. Understand customer value
Can you put yourself into the position of a
customer and understand what it is they want and, critically, what it is
they will pay for and what it is they will pay? Market testing of
price-to-value will help you understand the market. Go to the market and
research it to understand more about what's going on.
7. Network and connections
Your best method of finding out stuff is through
people that you know or people that you know introducing you to people
that you want or need to know. Never underestimate the power of your
connections and their ability to leverage you into interesting
opportunities. Entrepreneurs who stay connected in this way feed their
entrepreneurial skills and development.
8. Choose who you work with
As an entrepreneur it is critical that you find the
right people. Your entrepreneurism provides huge strengths in certain
areas and you need to identify what other kind of strengths you need
around you. Similarly with people you work with externally, whether they
be international lawyers or banks or accountants, you must have the
right professional relationships to feed you excellent advice.
9. Know when to fold ‘em
Entrepreneurs have a natural gift for knowing where
value is and knowing when to take equity over a cash payment, for
example. They know there is an endgame, like a potential change of
control in three, five or 10 years’ time. They are able to initiate, at
the point of start up, a plan that will enable them to stay until they
know when to leave.
10. Commercial business know-how
Entrepreneurs are not naturally the type of people
who are going to want a long list of credentials that prove someone’s
ability to do something, such as degrees and diplomas. They’re much more
practical, hands-on learning types and want to roll their sleeves up,
get dirty and prove stuff. Entrepreneurs do fail and it’s failures that
they learn from. Where they want to be learning is from what has worked
commercially.
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